

Australie.GAD, an independent creative agency, supports brands in strategy, branding, and activation. At the heart of their approach: strategic planners, who build pitches and client recommendations based on in-depth analyses of markets, trends, and behaviors.
This is the most reliable solution we have found. It does not embellish. It relies solely on sources we control.
The challenge: saving time without losing reliability
Preparing a strategic pitch often involved two people for several days. With the advent of generative AI, the agency tested numerous solutions, even developing its own internal AI agents. Classic AIs often lacked rigor or completeness. For the teams, uncertainty remained: have we really seen everything? Can we trust what has been reported?
The solution: Datelia, the platform that ensures strategic intelligence reliability
With Datelia, the planners from Australia.GAD have found the perfect balance: speed AND reliability.
Datelia reads everything:
The PDF reports
The charts
The images
And a wide variety of formats often overlooked by other tools.
> A secure environment, controlled results
Datelia does not randomly pick from the web. It is connected to a corpus of reliable sources, selected by the agency itself. The analyzed information is therefore always traceable, verifiable, and especially contextualized to the needs of the pitch.
When working in an industry that is not well known, we need certainties. Not just speed. Datelia is that: reliability at the heart of the process.
> Result: time saved, and regained strategic height
What used to take several days for two people can now be done in a few hours by a single person, without sacrificing depth of analysis. Planners can focus on what matters: strategic thinking, storytelling, the impact of ideas.
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